PR Account Director – Luxury Lifestyle

Please note: This role is being advertised by Latte for Élysée Collective . We are providing a job board service and not full service recruitment for this position. All suitable applicants will be sent directly to Élysée Collective for review.

About the agency

Get a front-row seat Élysée (a-lee-say) Collective is a full-service comms agency specialising in delivering exceptional coverage for luxury lifestyle brands across travel, beauty, hospitality and lifestyle. Led by Alice Moore (Travel Weekly PR Woman of the Year 2023), working at this agency offers a front-row seat to the world of luxury PR, where you’ll collaborate on a star-studded portfolio of iconic global brands to secure the best editorial coverage, craft high-profile collaborations and dream up once-in-a-lifetime events.

Beyond positioning brands in top-tier media across print, digital and TV, you’ll be tasked with thinking outside the box when it comes to client strategy, event conceptualisation, executing A-list brand collaborations and developing influencer partnerships with commercial impact. From planning soirées for the latest high end beauty and fragrances to strategically shaping the unveiling of a new luxury brand to the Australian market, you’ll be at the centre of creating the country’s most exclusive moments. 

Unlike traditional agencies, Élysée Collective doesn’t operate in silos. Team members work across a diverse portfolio, gaining hands-on experience and the opportunity to create and lead high-profile campaigns. From 5-star hotels and premium skincare to French champagne houses, the agency’s portfolio encompasses some of the most prestigious global brands in travel, beauty, beverages and lifestyle. 

This is the ideal agency for someone with a genuine passion for the world of luxury, with strong editorial instincts and a knack for knowing what makes headlines working across a star portfolio  (Augustinus Bader, ANTLER, Santa Maria Novella, RAKxa) to land top-tier coverage and develop unforgettable campaigns. With a high-energy environment, Élysée Collective offers a unique opportunity to lead a team and grow professionally without the corporate red tape of larger agencies.

Benefits & Culture

Élysée Collective operates a culture of collaboration and mutual respect. The team works hard ands is committed to delivering exceptional results, while maintaining a sustainable approach to agency life -.most days the office wraps up by 5:30 pm.

And as for perks? You’ll enjoy early previews of high-end products, from premium candles, skincare and beverages to luxury hotels, spas and restaurants. Plus, take the opportunity to network at top-tier events for glamorous product and venue launches, press showings and more.

• 20 days of annual leave 
• Hybrid working – 4 days per week in the office
• Industry discounts for client products & experiences
• Premium gifted products at the discretion of the client
• Exclusive event access

About the job

• You’ll take ownership of a portfolio of the agency’s most prestigious clients, shaping strategy across travel, beauty, hospitality and lifestyle.
• You’ll be responsible for developing and delivering strategic communications programs that build brand awareness, strengthen reputation and support broader business objectives.
• You might lead the market entry strategy for a new luxury hotel group, guide a premium lifestyle brand through a brand repositioning, or set the annual PR strategy for a premium skincare launch.
• You’ll have exceptional knowledge and relationships with creators, influencers and media in the travel and luxury lifestyle sectors.
• You’ll be the senior point of contact for clients, leading strategic counsel and campaign direction while building the kind of trusted relationships that keep clients loyal for years.
• You’ll manage and mentor a small team of Account Managers and Senior Account Executives taking charge of WIPs, client direction and ensuring the team delivers against strategy and budget.
• You’ll have exceptional knowledge and relationships with creators, influencers and media in the travel and luxury lifestyle sectors, ensuring every activation ladders up to the client’s broader business objectives.
• You’ll drive new business alongside senior leadership, from pitch strategy to proposal development, helping to grow the agency’s portfolio of iconic global brands.

About you

Essential experience:

• You must have solid PR agency experience at Account Director level, or be ready to step up from a Senior Account Manager position.
• Demonstrated experience pro-actively developing and leading integrated communications campaigns
• Ideally you’ll have experience working on luxury lifestyle and hotel brands, but strong consumer PR experience with senior client exposure will be considered.

The ideal candidate:

• You’ll bring sharp strategic thinking, be able to build a campaign from the ground up and clearly articulate the how, what and why to clients and your team.
• You’ll have exceptional client counsel skills – managing sensitive conversations and keeping clients confident in the agency’s direction.
• You’ll be a natural leader, able to inspire, mentor and develop a team, delegate effectively and keep everyone accountable without micromanaging.
• You’ll have outstanding media and influencer connections and strong industry relationships, with the credibility to open doors and secure standout coverage for your clients.

Sponsorship

Sponsorship is not available for this role. You must have an existing right to work in Australia to be considered. 

Interested?

Apply to this role by clicking the button below. For more information, please get in touch:

• Email: [email protected]
• Phone:  0422 412 787

What happens next?

Our team personally reviews every application. If your profile matches the essential experience requirements (or if we see great potential in your background for future roles), we’ll be in touch within 7 days. We’re committed to providing feedback to all applicants, so you’re guaranteed a direct response from us with the outcome of your application.

This role is being advertised by Latte for Élysée Collective. We are providing a job board service and not full service recruitment for this position. All suitable applicants will be sent directly to Élysée Collective for review.