PR Account Executive – Consumer, F&B

About the agency

With over two decades of experience, this forward-thinking agency has evolved into an all-encompassing creative powerhouse. They support some of the most influential global and national brands, delivering comprehensive services that blend PR, social, influencer marketing, content, digital, and event management. Despite their growth and diversification, they remain proudly independent, ensuring a unique, nimble approach to every project.

Originally founded by an industry veteran who went on to create a world-renowned alcohol brand, this agency has always been a pioneer in creativity and innovation. Under the leadership of a new MD, whose background in advertising has expanded their creative horizons, they’ve become known for tackling fully integrated, through-the-line campaigns. This was evident in 2023 when they beat leading advertising giants in winning a competitive pitch for a global alcohol brand’s biggest launch in over a decade. 

The agency’s commitment to exceptional, non-traditional campaign strategies has not gone unnoticed. They delivered over $700k worth of production in-house in 2023, and they’ve recently led a $1M summer campaign for an iconic alcohol brand, spanning PR, OOH, digital, TVC, and social channels. 

Benefits & Culture

The agency operates from their newly renovated, dog-friendly office in the heart of the CBD. The MD is known for her calm and supportive leadership style that prioritises a balanced work environment where results speak louder than hours logged. This focus on well-being translates to minimal overtime and a dynamic yet sustainable workload.

Team retention is stellar: half of the 20-person PR team has been with the agency for over 3 years, with many marking 6 or more years, and their senior leadership team includes directors with tenures of longer than 9 years.

• 20 days annual leave
• Early finishes on Fridays throughout summer
• Annual wellness budgets 
• Regular Lunch & Learns
• Additional annual leave on your birthday and work anniversary 

About the job

• Execute day-to-day PR and integrated campaign activities across a dynamic portfolio of consumer, food, and beverage brands.
• Develop and pitch compelling media stories to secure top-tier national coverage across consumer lifestyle, food, and drink outlets.
• Draft high-quality press materials including releases, pitches, and briefing documents, ensuring a flawless tone of voice.
• Collaborate with creative, digital, and social teams to support the delivery of through-the-line brand campaigns.
• Provide proactive support on account administration, including coverage tracking, reporting, and managing project timelines.

About you

Essential experience:

• You must be an existing PR Account Executive (or a highly capable Account Coordinator looking to step up) with experience in an Australian PR agency.

The ideal candidate:

• You have a passion for consumer culture, with a strong understanding of food, beverage, and lifestyle media landscapes.
• You demonstrate excellent written and verbal communication skills, with an innate ability to craft creative hooks that grab editor attention.
• You are a proactive team player who thrives in a fast-paced environment and manages multiple client deadlines with ease.
• You possess a growing network of media and influencer contacts within the consumer lifestyle space.

Sponsorship

Sponsorship is not available for this role. You must have an existing right to work in Australia to be considered. 

Interested?

Apply to this role by clicking the button below. For more information, please get in touch:

• Email: [email protected]
• Phone:  0422 412 787

What happens next?

Our team personally reviews every application. If your profile matches the essential experience requirements (or if we see great potential in your background for future roles), we’ll be in touch within 7 days. If you don’t meet the essential experience requirements or are not suitable for future Latte roles, please consider your application rejected if you haven’t heard from us within 7 days.