So you want to use PR as a force for good? We’re right there with you.
In today’s era of values-driven companies, it seems like every creative agency is doing ‘purpose-led’ work. Sustainability is at the heart of everyone’s values and everyone is claiming to create campaigns that have a positive, lasting impact.
But not everyone is walking the talk on sustainability. As a job seeker wanting to find an ethical employer, it can be hard to read between the lines of genuine commitment and corporate BS.
That’s where our friends at Clean Creatives come in.
Clean Creatives is a global movement of PR, advertising and creatives who are cutting ties with fossil fuels. Creatives individuals and agencies can sign the Clean Creatives pledge that says they will decline future contracts with the fossil fuel industry.
From ice cream trucks and stunts at Cannes to comprehensive reports on greenwashing, Clean Creatives are boldly advocating for a cleaner future for creativity. And if you’re looking for a list of who not to work for, the Clean Creatives F List is a good place to start.
But what about the good guys? The leaders and agencies who are committed to creating a cleaner and more sustainable future for the creative industry. The places where your career will thrive without the cost to the planet. The places where PR isn’t a dirty word.
To help you out, we’ve created the PR Nice List – a list of UK PR agencies that have signed the Clean Creatives pledge. This means they will decline contracts from the fossil fuel industry. (Helpful, we know.)
Download your copy of the PR Nice List by clicking the ‘Download your Guide’ button at the top of this page.
P.S. Latte Recruitment is the UK’s only Clean Creatives-approved PR & Comms recruitment agency. We’re proud to support the Clean Creatives mission by matching talent with planet-friendly roles where you won’t be working on fossil-fuel briefs. Get in touch for PR job opportunities and career consultation.