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PR Senior Account Manager – Fashion

The agency bringing cultural moments to life through lifestyle-led, integrated campaigns.

Key points of interest

  • Location: Sydney or Melbourne, Australia (Hybrid)
  • Flexibility: 3 office days/week
  • Industry Section: Fashion & Beauty
  • Salary: $90,000 - $95,000 +Super
  • Type: Permanent
  • Specialism: Public Relations
  • Agency or In-house: Agency
  • Ref Number: 976692
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About the Agency:

This long-established, independent agency has become one of the most respected names in lifestyle PR. With deep roots in fashion, retail, beauty, wellness, entertainment, and hospitality, their work consistently turns brand moments into cultural milestones.

With in-house experts across influencer, production, digital, and creative, they deliver seamlessly integrated campaigns that drive visibility and spark conversation. From high-profile gallery events to purpose-led fashion launches, their work blends editorial appeal with genuine impact.

 

Recent campaigns include:

  • Hosting a bold fashion icon at a major gallery to launch a headline art exhibition – earning national media coverage and social buzz.
  • A multi-city brand showcase tour – attracting 160+ talent and 38+ media, with close to 10M in social reach.
  • Purpose-driven partnerships – raising awareness (and real funds) for causes through headline-grabbing retail campaigns.
  • Destination brand experiences – curating multi-day trips for press and influencers to drive content, coverage, and connection.

 

What’s in It for You?
Join a collaborative, mid-sized team working across some of the most recognisable lifestyle brands in the country. This agency values versatility over hierarchy – giving you the chance to work across categories, contribute creatively, and grow at pace.

  • Hybrid working – 3 days in the office, with flexibility based on meetings and events.
  • Diverse, hands-on experience – no rigid divisions, so you’ll get exposure across sectors and disciplines.
  • Training & mentoring – work under long-standing leadership who invest in team development.
  • Team culture – with offices across Australia and regular IRL events, the vibe is tight-knit and inclusive.

 

About the Role

This is a senior client-facing role leading some of the agency’s most iconic fashion accounts. You’ll own campaign strategy, build out media moments, and drive strong client relationships while mentoring junior staff. Expect a mix of campaign work, talent partnerships, product-led storytelling, and premium events.

 

You’ll be responsible for:

    • Leading account strategy and managing top-tier fashion clients.
    • Building and maintaining high-value media, stylist, and talent relationships.
    • Driving coverage across long-lead, short-lead, online and broadcast.
    • Overseeing major events and launch moments from concept through execution.
    • Developing PR plans, influencer strategies and proactive pitch angles.
    • Providing leadership to the account team – mentoring, reviewing work, and upskilling others.
    • Managing budgets, timelines, and reporting.


About You

  • 5+ years’ experience, with strong fashion PR credentials.
  • Deep industry contacts and strong understanding of fashion media.
  • Proven experience managing large, multi-layered campaigns.
  • Confident leader with strong client handling and team mentorship skills.
  • Highly organised with an eye for both the detail and the big picture.

 

Sponsorship

Sponsorship is not available for this role – you must already have right to work in Australia to be considered.

 

What’s Next:

For more information, please contact Sam Zarouba at 0422 412 787 or email sam@wearelatte.com.  

You can also apply directly by hitting the button below!

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