PR Manager – Consumer

About the company
This brand is at the forefront of fitness and technology, creating world-class products that inspire and empower people to achieve their goals. With a reputation for excellence and innovation, they’re committed to becoming the go-to name in health, fitness and lifestyle.

Their PR team is at the heart of the action, driving coverage and creating meaningful connections with the media. From launching exciting new products to managing ambassador-led campaigns, the team’s work consistently makes headlines. With a relaxed yet dynamic office culture, this is a place where passion and creativity thrive.

Benefits

• Hybrid working: 3 days in the office, 2 days from home (post-probation)
• 21 days holiday + all public and bank holidays (rising to 26 days with service)
• Enhanced pension scheme
• Private healthcare + critical illness cover
• Discounted brand products
• Training & development opportunities through courses and sponsorship
• Death in service payment
• Social events like summer BBQs and trips to the races and the theatre

About the job
As PR Manager, you’ll take the lead on campaigns that position the brand as a leader in fitness and tech.

• You’ll drive brand awareness across UK&I by creating and delivering exciting PR strategies.
• Line manage and develop junior PR talent within the team, setting clear development plans.
• Product launches (up to 60 a year), managing everything from press releases to strategic planning.
• Media strategy: Crafting news hooks, creating reactive opportunities and driving coverage in national, lifestyle, and trade publications.
• Campaigns and events: From a media event for a new store launch to high-profile projects like ambassador-led initiatives for the London Marathon.
• Stakeholder management: Collaborating closely with internal teams, external agencies, and senior leaders to ensure seamless execution.

About you
You’re an experienced PR professional with a passion for fitness, sport and / or the outdoors. You thrive in fast-paced environments and have a proven track record of managing varied PR campaigns, from product launches to strategic initiatives. You’ll come from a Consumer PR background, ideally with 5 years of experience (both agency and in house talent will be considered)

Key attributes:

• Strong media relationships across consumer, lifestyle, and consumer tech sectors
• Strategic thinker who can measure ROI and articulate the value of PR
• Calm under pressure with excellent organisational and stakeholder management skills
• A team player who can motivate and support a young, ambitious marketing team

For more information, please contact Chantelle on chantelle@wearelatte.com. You can apply by clicking the button below.

Please note: this brand is not considering remote talent – you must be comfortable with the location.